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business2 min read3h ago

Family offices bet on sports, from pickleball leagues to smart soccer balls

CNBCNewswireFriday, June 5, 2026
Family offices bet on sports, from pickleball leagues to smart soccer balls
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Desk Brief

While AI startups dominate deal-making news, investment firms of the ultra-rich are still keen on sports.

While AI startups dominate deal-making news, investment firms of the ultra-rich are still keen on sports.

While AI startups dominate deal-making news, investment firms of the ultra-rich are still keen on sports.

This article is sourced from CNBC. For the complete story, analysis, and additional context, read the full article.